Ralf has worked and lived in Vietnam for over 26 years, all in market research.
After 20 years of Corporate life, Ralf established Infocus Mekong Research, Vietnam’s first dedicated smartphone-based research agency with the largest consumer-based panel in Vietnam.

From 1996 – 2015, Ralf set-up and ran offices in Vietnam and South Asia, as Regional Managing Director TNS – Kantar South Asia.

Prior to coming to Vietnam in 1994, Ralf served as a policy analyst for the Provincial Minister of Finance for Ontario, Canada.

He holds an honours degree from Wilfred Laurier University, Canada.

Ralf has served in various capacities on the Cancham Board for 10 years, serving as President, Vice-President and Board Member.

Peter Christou has worked in FMCG market research for over 10 years and has extensive experience within consumer panels and custom research. Acting as a partner and consultant to his clients, he has serviced a diversified portfolio of international clients in that time and has always displayed great passion, commitment, actionable insights and partnership spirit.
He started out in the UK and since October 2014 in Vietnam, always with Kantar Worldpanel. In his current role, Peter is working collaboratively with clients to help them utilize and connect panel data in order to gain competitive advantages and drive successful brands, through providing in-depth shopper and consumer insights, actionable business ideas and a valuable business partnership for his clients.

With more than 16 years’ experience in marketing, business development and market research, Thue has a fearless approach to business and leadership.

He helped grow Decision Lab’s predecessor Epinion from a bold idea into a thriving business.

A graduate of Copenhagen and HKUST Business Schools, Thue’s passion for new business concepts and entrepreneurship ideas extends even to his leisure time, when he often wonders which area he can disrupt next.

Neil was made a Fellow of the Royal Institution of Chartered Surveyors in 2012 in recognition of his services to the property profession overall and Vietnam in particular.

Neil MacGregor was trained and qualified as a real estate specialist in London, England, gaining experience particularly in property valuation and investment. He worked in the international investment team at DTZ Debenham Tie Leung, responsible for major property investment acquisitions and sales throughout the UK and Europe. Neil has completed some of the largest investment transactions in Vietnam, including the sale of Pacific Place in Hanoi in 2010 and Saigon Tower in 2011. Prior to his focus on investment advisory services, his main experience in Vietnam was in corporate commercial services acting for numerous large clients such as Manulife, Unilever, Adidas-Salomon, Bao Minh CMG and Prudential for lease negotiations, rent reviews and general commercial property advice. He has also acted for diplomatic entities including The British Consulate. Neil successfully negotiated the largest leasing transaction in Vietnam with Phu My Hung’s 10,000 sq m build to suit office building for Unilever’s SE Asian headquarters in Saigon South.

QUALIFICATIONS:
- George Watson’s College, Edinburgh
- Aberdeen University, UK; Bachelor of Land Economy (Honours)
- Global Executive MBA (2019), INSEAD
- Fellow of the Royal Institution of Chartered Surveyors RICS Vietnam Committee Member
EXPERTISE:
- Commercial real estate
- Property investment
- Development Consultancy & Valuation
- Lease negotiations, rent reviews, lease renewals

Philippe Jean Broianigo is a retail expert wit h more than 30 years of experience, in which 20 years at CEO position at various large retail companies in multiple countries including China, Korea, Thailand, Indonesia, Hong Kong, Taiwan and Vietnam. Philippe joined Central Retail in 2014 from PT Hero Supermarket Tbk, a pioneer company in t he modern retail industry in Indonesia, where he served as CEO and President Director working closely with the firm's portfolio companies in Indonesia including Hero Supermarket, Giant, Guardian, and IKEA on growth objectives.

He started his career at Carrefour, holding several senior managerial roles such as Europe Group Project Hypermarket, CEO, Commercial Director during his 21-year tenure.

Alex has worked in the Retail Pharmacy industry for 20 years, spending 17 years at Walgreen Boots Alliance in a variety of commercial roles including buying, own brand and category management across UK and International teams. Before moving to Vietnam in 2017 to take up the position of CCO at Pharmacity, Alex worked in Boots Retail Thailand for 3 years.