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Vietnamese consumers are increasingly connected on digital platforms with more than 80% internet penetration in the whole country. What are the preferences of these modern connected consumers? How may brands react to the ever-shifting context in which they may interact with consumers? What opportunities or threats does digitalization bring to brands on a strategic marketing level?


In this talk, our speaker will provide you with 3 facts and 5 key insights on the modern connected consumers. Join to learn about:

  1. The emergence of social commerce in Vietnam
  2. The changing payment habits of Vietnamese consumers with e-payments
  3. The rising stars among digital advertising platforms


Speakers

Agenda

15

00

-

15

05

Opening remarks

EuroCham's Representative

15

05

-

15

50

Presentation

Aske Østergård

15

50

-

16

25

Tickets

  • Member Price | Bank Transfer Payment

    ₫200,000

    Buy Ticket
  • Non-member Price | Bank Transfer Payment

    ₫300,000

    Buy Ticket

Sponsors and Partners

Organiser

Platinum Corporate Partners

Gold Premium

Gold Corporate Partners

Silver Corporate Partners

Premium Service Partners

Contact

MORE INFORMATION:

Ms. Nhung | nhung@eurochamvn.org or calling 028 3827 2715 - Ext:126



MORE INFORMATION:

Ms. Hong Anh| eventsupport@eurochamvn.org or calling 028 3827 2715 - Ext: 101